Logo Design Questionnaire

Your logo defines your style as a company. It is important that we design a logo that reflects your company accurately. This questionnaire will help us get a better idea of what your style is and what message you want to convey with your logo.

Full Name

Email Address

Phone Number

Type your Company Name exactly as you wish it to be used in your logo

Please provide a tagline or a slogan if you have one.

Please provide your motto or mission statement

Please describe your company. What type of products/services do you/will you provide?

When you think of your business, what words come to mind (be as creative and descriptive as possible)?

When you think of your business do any images pop into your head, and if so what are they?

Describe your direct competition; provide addresses to their websites if available.

Are there logos and/or graphics that you really admire? Please paste in the URLs to them. Please provide an explanation as to why they appeal to you (These do not have to be businesses that are similar to yours).

Are there logos and/or graphics that you dislike? Please paste in the URLs to them. Please provide an explanation as to why they do not appeal to you (these do not have to be companies).

What are the marketing and business goals using this logo; what will it accomplish?

Describe your company/business to someone who has no knowledge of your existence.

Describe your target market, gender, age, geography.

What do you want your new logo to communicate about your company or products?

Please state your creative strategy (pointers, ideas, or buzzwords).

Budget Range

Timeline

Anything else you'd like to share?

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Logo Design Questionnaire

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